The problem in plumbing
Plumbing demand doesn't keep office hours. A frozen pipe splits on a January night, a sump pump quits in a spring rainstorm, a toilet backs up an hour before a family has guests over. Those calls come in when the office is closed and the owner is at dinner or asleep, and the homeowner calling is not going to leave a voicemail and wait. They hang up and dial the next plumber in the search results.
Then there's the daytime version of the same leak. Your techs are under sinks and in crawlspaces, the office manager is on another line, and a caller asking about a full repipe, which might be your biggest ticket of the month, rings through to nobody.
The quieter losses add up too:
- Water heater quotes that never get a second touch after the tech leaves the driveway
- Drain cleaning customers who are never asked about a camera inspection or a maintenance plan
- Reviews you never request because nobody remembers to send the link once the job is closed
- Booked appointments that turn into no-shows because nobody sent a reminder the morning of
What we build for plumbing companies
- An after-hours AI phone agent with emergency triage. It answers in your company name, asks the questions you'd ask (Is water actively leaking? Have you shut off the main? Is it a single fixture or the whole house?), and sorts the call into emergency dispatch, next-day booking or a callback.
- On-call routing and escalation. Emergencies go to whichever tech is on call that night, by text and a phone ping, with the address, the problem and the caller's number. If nobody acknowledges, it moves to the backup.
- Missed-call text back during the day. When a call rings out, the caller gets a text within seconds asking what's going on, so the conversation keeps going instead of moving to a competitor.
- Water heater and repipe quote follow-up. Big-ticket estimates trigger a short sequence of texts and emails over the following days, with a voicemail drop, and stop the moment the customer replies or books.
- Reminders and no-show recovery. Appointment confirmations the day before, an "on the way" text when the tech heads out, and an automatic rebook offer if the customer isn't home.
- Review requests tied to job completion. When a job is marked done, the customer gets a review link. Unhappy replies go to the owner instead of the public page.
- A custom GPT trained on your services and service area so office staff can quickly check what you do and don't take on, what towns you cover and what your diagnostic fee is.
How it works
- Audit. We listen to how calls are handled now, including after hours, and list every repetitive task that eats office time.
- Design. We write the triage script and escalation rules around your on-call rotation and the jobs you actually want.
- Build and connect. We wire the agent and automations into your phones, calendar and CRM.
- Tune and support. For the first 60 days we review calls and transcripts and adjust what the agent says and where it routes.
What to look for (even if you don't hire us)
Before you sign up for any AI answering service or automation tool, ask these questions:
- Can I write my own emergency rules? A generic script that books a burst pipe for Thursday is worse than voicemail.
- How does it reach my on-call tech, and what happens if they don't answer? Get the escalation path in writing.
- Does every call land in my CRM with a recording or transcript? If it lives only in the vendor's dashboard, you'll stop checking it.
- Can I hear real calls before going live? Test it yourself at 2 a.m. with your hardest scenario.
- Is texting registered properly? Business texting in the US requires A2P 10DLC registration as of 2026, and unregistered messages can get filtered. Our guide to A2P 10DLC registration covers it.
- Who adjusts it when your services or rates change? A tool nobody updates will quote last year's fees.
If you want a simple first step, set up missed-call text back before anything else. It costs little and covers the most common leak.
Get the after-hours phone covered
Our AI Services & Automations work for plumbers starts with the calls you're missing right now. See how we support plumbing companies more broadly, or read our take on using an AI receptionist for contractors before you decide.
