Estimate requests sit unanswered for days
No system tracking which leads turned into paid jobs
Website doesn't separate residential, commercial, and emergency service
Electrical contractors lose jobs to slow follow-up more than almost any other trade. We build CRM pipelines that route residential, commercial, and emergency requests differently, automate the follow-up that turns a quote request into a signed job, and run local ad campaigns aimed at your highest-margin work like panel upgrades and EV charger installs.
An electrical job has more steps between yes and paid than most trades: estimate, deposit, permit, utility coordination, rough-in, inspection. A CRM should track all of them, not just the lead.
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An outlet repair and a 200-amp service upgrade can come from the same search budget. Good electrical marketing decides which one you're paying for.
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A homeowner pricing an EV charger, a property manager needing a lighting retrofit and someone whose half of the house just went dark all land on the same website. Each one should find their path in one tap.
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Electricians rarely lose a job because the work was wrong. They lose it because the estimate request waited three days. Automation closes that gap without hiring another office person.
See the playbookWhat AI call answering does well for trades, where it fails, how to set up handoffs, what to script, and how to test an AI receptionist before going live.
Read the articleWhat an electrician's website needs to win calls: license display, service pages, emergency CTA, panel upgrade and EV charger pages, fast forms and trust.
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A section-by-section Google Business Profile checklist for contractors: categories, service areas, services, photos, posts, reviews and suspension risks.
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